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A search term is a word or set of words a person enters when searching on Google or one of our Search Network sites. A keyword is a word or set of words that Google Ads advertisers can add to a given ad group so that your ads are targeting the right audience.
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Keywords vs. search terms. A keyword is the exact word or phrase a marketer is targeting in a paid or organic search campaign. For instance, to win an auction ...
Search for words or phrases related to your products or services. Our keyword research tool will help you find the keywords that are most relevant for your ...
Keywords are search terms that express the essence of your topic. They are crucial to an effective search, especially in library databases.
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Keywords, also commonly called search terms, are the words that you enter into the database search boxes. They represent the main concepts of your research ...
Dec 6, 2022 · Search Term vs. Keyword. A search term is what a user types into Google. But a keyword is a particular word or phrase you might try to rank for.

Keyword research

Keyword research is a practice search engine optimization professionals use to find and analyze search terms that users enter into search engines when looking for products, services, or general information. Keywords are related to search queries. Wikipedia
Apr 4, 2024 · Keyword research is the process of finding and analyzing search terms that people enter into search engines with the goal of using that data for ...
May 31, 2023 · The best free keyword research tools ; Moz Keyword Explorer for the best all-around free SEO keyword research tool ; Google Keyword Planner for ...